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The Pandemic and Drunk Driving
While driving seemed to take a seat in the chaotic year that was 2020, many were still on the roads and in the background data was been...
Jun 14, 20213 min read


The UK to Introduce Self-Driving Technology by the End of 2021
The UK is making big advances when it comes to self-driving technology. The government has announced that by the end of 2021,...
May 28, 20213 min read


Pedestrian and Cyclist Safety Technology Exists... So Why Aren't We Using It?
Around the world, cities have been trying to figure out how to solve the problem of pedestrian and cyclist fatalities. The risk to these...
May 28, 20213 min read


Every Second Counts
There’s a weird thing about driving: most of the time things happen fast, but sometimes they don’t happen fast enough. I’m not talking...
May 21, 20214 min read


Long-Haul Tips for Long-Haul Trips
As COVID-19 lingers on, many of us are facing the prospect of another summer spent in lockdown or under restrictions. And yet summer is...
May 14, 20213 min read


Keeping an Eye on Driving Safety
One of the most important things that you do while driving is pay attention to your environment. Scanning regularly, checking mirrors,...
May 14, 20212 min read


Electric Cars are Greener, but are they Safer, Too?
It's common knowledge that electric cars are environmentally-friendly - an important motivation for many who decide to purchase one....
May 7, 20212 min read


The Road Safety Divide
In North America, improving road safety is a primary point of concern, as cities and countries try to reduce the number of traffic deaths...
May 7, 20212 min read


The Cost of a Collision
Being involved in a collision is a terrible experience for anyone, regardless of who is at fault. Collisions are traumatizing events....
Apr 30, 20214 min read


The Future of the Car is Emotional
Human beings are emotional creatures. The way we are feeling has a huge impact on our behaviour, even when we're not aware of what we're...
Apr 23, 20212 min read


How Safe is Safe Enough? Are Our Expectations for Smart Cars Too High?
One of the biggest controversies surrounding autonomous vehicle technology is their degree of safety. As the technology improves and...
Apr 9, 20213 min read


Smart Cars? How about Smart Roads?
When it comes to smart cars, there seems to be a lot of talk but less progress. We are constantly learning more about how smart cars will...
Mar 26, 20212 min read


Car Safety Star Ratings - What Are They Good For?
When purchasing a vehicle, many people use safety ratings as a determining factor when making their choice. For good reason - the...
Mar 24, 20213 min read


Safe Driving Herstory
We are now in Women's History Month and in the spirit of highlighting the stories of women who have changed the world for the better, we...
Mar 5, 20212 min read


Driving is a Scream - Do Fear Based Safety Ads Work?
If you hang around the internet long enough, you might have caught one of many shocking advertisements that are broadcast around the...
Feb 26, 20212 min read


Attention Overload and What It Means for Road Safety
A new study has been launched out of the University of Toronto that seeks to get some definitive answers to the question - why are...
Feb 26, 20212 min read


Driving in a Pandemic? A Tip for Reducing the Risk of Transmission
As the coronavirus pandemic rages on, more studies are being published that shed light on how the virus has been transmitted and how we...
Feb 12, 20213 min read


Slowing Down and Catching Up
For many of us, this pandemic has ushered in a new set of circumstances that we have no control over. Whether it's employment status,...
Jul 4, 20202 min read


Thinking of a Road Trip This Summer? Read This
For many people this year, the plans they had made have been dashed and any thought of traveling by air to a foreign destination has...
Jun 26, 20202 min read


Autonomous Driving Won't Stop Collisions from Happening
A recent study has suggested that self-driving cars, far from being the end-all solution to the problem of vehicle collisions, may not be...
Jun 26, 20202 min read
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